What are we looking for in our Assistant, Experience & Site Merchandising?
Russell Tobin's client, A multinational music entertainment company is hiring an Assistant, Experience & Site Merchandising to work in Santa Monica, CA Apply Now! Employment Type: Contract/Remote
Location: Santa Monica, CA
Pay rate: $12-$15/hr. DOE
Responsibilities: Front-End Experience & Site Merchandising:
Use sales data & fan insights to inform store merchandising (e.g., product placement, categorization). Deploy upsell & cross-sell tactics to increase average order value. Enable product discovery by leveraging evergreen categories (e.g., best sellers, new arrivals) and curated experiences (e.g., thematic collections, shopping guides). Campaign & Promotion Strategy:
Assist with the creation of promotional strategies around new music and merch releases. Support evergreen store campaigns around key moments (e.g., holidays, events, anniversaries). Use tried and tested eCommerce drivers (e.g., discounts, gift-with-purchase programs, free shipping) to incentivize sales. Leverage social commerce and 3rd party sales channels (e.g., Instagram Shopping, YouTube Merch Shelf, etc.) to meet customers where they are. Customer Acquisition & Retention:
Support lead generation & customer acquisition programs (e.g., early access, sweepstakes). Work with the Audience and Paid Media teams on segmentation, targeting (e.g., triggered email flows, retargeting) and customer journeys that deepen the fan-to-artist connection. Support retention and loyalty tactics (e.g., personalized product recommendations, rewards programs) to increase Customer Lifetime Value (CLV). Performance Analysis & Optimization:
Track, analyze & report performance to drive optimizations and inform planning & strategy. Create reports to provide to labels and rights owners. Gather customer feedback through social listening. Required Skills: Verbal and written communication skills, multi-tasking, customer service skills and interpersonal skills. Ability to work independently and manage ones time. Ability to keep information organised and confidential. Previous experience with computer applications, such as Microsoft Word, Excel and PowerPoint. Product Marketing Experience as it relates to GTM launch plans familiarity with early stage product testing. Work cross-functionally Monetization, Ads Experience Reporting/Analysis Team Player Merchandising Front-end Shopify Optimization Lead Generation Retail Consumer Behavior Project Management Articulate Marketing Performance Analysis CRM Requirements: Completed High School (Diploma or GED) 1-2 years studying or working in marketing or related fields (college courses, internship or assistant experience is OK). Strong work ethic, highly motivated, upbeat personality, team player, no ego. Tech-savvy, strong computer/internet/research skills Passionate about music and a solid understanding of fandom. Strong passion or interest in eCommerce. Strong critical thinking skills. Ability to multitask and prioritize under tight schedules while maintaining the production of high-quality work Self-accountability to follow through with proper, consistent updates to stakeholders. Strong attention to detail. Understanding and working knowledge of analytics and reporting. Nice to have: Experience in the entertainment industry CRM/Email marketing experience Understanding of UX principles and consumer behavior Frequent online shopping Project management experience Experience with Shopify Basic Photoshop skills & nbs Benefits that Russell Tobin offers: Russell Tobin offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.?
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Rate/Salary: $12-$15/hr. DOE
