"All candidates must be directly contracted by ASK Consulting on their payroll and cannot be subcontracted. We are unable to provide sponsorship at this moment". Job Title: Marketing Science Lead Location: Onsite 3 days/week in NY 10036 or Chicago, IL 60654, tertiary site Santa Monica, CA 90405 Duration: 07 Months (Estimated Start: 8/12/2024, Estimated End: 3/12/2025) Pay Rate Range: $100/hr. - $135.38/hr. Job Description: We are looking for a CPG Marketing Science contractor to join our Measurement Team! Be the primary driver of performance improvement across some of our top advertisers through a mix of learning-agenda strategies, experimental design, causal analytics, and ads efficacy solution prototyping Lead measurement, research, and learning plans for key clients in support of their media objectives and the long-term growth of the partnership Develop a strategy, prioritization, and roadmap for ad measurement and insights products for your industry or verticals. Work closely with Product and R&D teams to identify, prototype, and scale new solutions or capabilities for the broader Marketing Science team Lead the scoping and development of custom multi-study meta-analysis in partnership with Data Science and R&D to understand the relative impact of different marketing strategies across digital platforms and media Build measurement capability and advocacy across your vertical and with cross-functional partners Required Skills: Ability to structure and conduct analyses to generate insight and recommendations Clear and concise communication; comfortable with presenting insights and recommendations to senior stakeholders Understanding of measurement concepts, solutions, and underlying statistical fundamentals leveraged in the ads efficacy and measurement ecosystem Subject matter expertise in at least one of the following areas; MMM, sales lift, brand lift, or econometrics modelling Understanding of applied statistics including sampling approaches, causal modeling, time series analysis, and data-mining techniques Proficiency with advanced analytical tools (e.g. SQL, R, SAS) Access, analyze, interpret, and communicate ad performance insights using a wide range of standard data science tooling Understanding of the vertical needs and ability to creatively apply measurement solutions and insights in a way that improves advertiser performance and the value proposition A strong understanding of the digital advertising and measurement ecosystem Required Education: Bachelors degree in a quantitative or business field or equivalent years of experience. Required Years of Experience: 5 years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company. Desired Skills: Advanced degree in business, math, economics, engineering, or a related field Direct work experience with top performance or brand advertisers Experience with ad measurement for one or more of the following verticals: CPG Experience building and influencing client or partner relationships Experience with team or peer leadership and development. About ASK: ASK Consulting is an award-winning technology and professional services recruiting firm servicing Fortune 500 organizations nationally. With 5 nationwide offices, two global delivery centers, and employees in 42 states-ASK Consulting connects people with amazing opportunities
ASK Consulting is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all associates.
