Sr. Marketing Technology Specialist

Job Description The Sr. Marketing Technology Specialist plays a pivotal role in ensuring we get the most out of our digital tools. As a member of the User Experience Design team, they work to understand the digital needs of patients, staff, providers, and medical students, making sure our current systems can support their needs, and if not, finding ways to improve. This role supports websites, intranets, mobile apps, and content management systems. They turn business needs into technical requirements and collaborate with business, user experience, and development teams to create and deliver great digital experiences.
Desired Qualifications - Bachelors Level Degree or equivalent combination of education and experience.
- Possess a minimum of 5 years of relevant system management/analyst experience.
- Expert-level knowledge of content management systems (CMS), with preferred experience in Sitecore.
- Familiarity with Salesforce Marketing Cloud, Jotform, automated testing tools (Selenium), or related systems (preferred).
- Proven track record of developing methods to collect business needs and translating them into technical requirements.
- Ability to work creatively and collaboratively with IT and business stakeholders to implement, optimize, and leverage system solutions.
- Demonstrated record of accomplishment in leading system maturity discussions and decisions.
- Working knowledge of analytics, testing, and survey platforms.
- Understanding of digital accessibility best practices and requirements.
- Strong interpersonal skills for effective collaboration with senior management.
- Excellent verbal and written communication skills.
- Exceptional critical thinking and decision-making abilities.
Our Comprehensive Employee Benefits Include: An array of retirement plan options, each with a generous employer contribution. Affordable health insurance options, including dental, vision and prescription coverage that begin on day one. Paid vacation and sick leave, including short and long-term disability and paid parental leave. Get the most out of the Public Service Loan Forgiveness program. And much more!