Sr Product Development Brand Manager

Sr Product Development Brand Manager
Empresa:

Del Taco


Detalles de la oferta

Responsible for providing strategic thinking, definition, prioritization, and development of the brand's new product development process. Duties include translating the brand strategic direction into a set of concrete menu strategies/plans and driving the implementation and delivery of a multi-year portfolio of continuous product innovation initiatives linked to the menu strategy. All of which contributes to the brand's annual and long-term growth.

KEY DUTIES/RESPONSIBILITIES:

Strategy & Planning

Partners with CMO and Culinary R&D to contribute to the development of the menu strategy.

Creates solutions by delivering menu ideas, operational concepts, and platforms that supports the brand menu strategy.

Pre-Test Concept Optimization

Utilizes internal and external research to support or rule out concepts.

Leads CLT/sensory programs to determine optimization or deletion of concepts.

Works directly with suppliers and supply chain to optimize and confirm pricing, volume, and distribution success.

Leads process of validation, deletion, or optimization of concepts with cross-functional operations team.

Leads development and design of presentations to various audiences including Menu Steering Committee (MSC), Franchise Marketing Advisory Team (FMAT), Town Hall Meetings, Annual Conference, etc. to drive go/no-go decision making regarding moving forward into test phases.

NPD Testing

Partners with Culinary R&D, Operations, Finance, and Marketing on execution and analysis of test programs in designated markets/restaurants.

Works directly with an appointed advertising agency to develop marketing materials for tests as well as developing creative for media support if designated for the test.

Leads coordination and execution of photo shoots and creative development of materials and media needed for test programs.

Ensures development of optimal training and communication materials.

Validates test compliance in-field with Operations and Culinary R&D and provides recommendations to optimize or pivot if needed.

Works with Finance and Data & Analytics to provide as close to real time monitoring of key test data used to track performance of the tests.

Provides recommendations and go/no-go decisions supported by data, consumer research, and experiential observations.

Leads development and design of presentations to various audiences including MSC, FMAT, Town Hall Meetings, Annual Conference, etc. to drive go/no-go decision making regarding moving forward into system roll outs.

QUALIFICATIONS:

Education: Bachelor's Degree in Marketing or related field.

Experience: 5+ years product development and marketing experience, preferably in the restaurant or retail industry.

Skills/Knowledge/Abilities:

Ability to analyze data and draw conclusions to help shape strategy

Strong familiarity with the Del Taco brand and product lines

Strategic and creative thinker with a creative/artistic food palette

Strong interpersonal and communication skills

Strong time management skills, ability to manage multiple projects simultaneously

Takes initiative to improve processes and take necessary steps to meet business objectives

Detail oriented, team player; fast learner and problem solver

Ability to present and connect with various audiences from senior management to in-restaurant team members

Must be proficient with Microsoft Office Suite, PowerPoint, Excel, Word, Outlook

Physical Requirements: Ability to speak/hear clearly in person and on the telephone. Ability to operate a computer keyboard.

REASONABLE ACCOMMODATION:

Jack in the Box, Inc. and its affiliates will make reasonable accommodations to allow a qualified individual with a disability to enjoy equal employment opportunities and to perform the essential functions of the job. This position description should be applied accordingly. This description of duties is not intended to be all-inclusive or to limit management's discretion to assign other duties or responsibilities as necessary.

Jack in the Box Inc. offers a competitive salary and Total Rewards package that includes: medical, dental, vision, Health Savings Account (HSA), Flexible Spending Account (FSA), Life and Disability Plans, 401(k) plan with company match, Legal Plan, Pet Insurance, Tuition Reimbursement, and Employee Assistance Program.

Our culture is fun and innovative - 'Work Happy' with us!

The range for this position is $113,100 - $161,100 and is based on an employee located at our corporate headquarters in Lake Forest, CA. If the candidate is hired in a different city to work remote, we will apply a geographic pay differential based on the cost of labor in the market in which the employee resides.


Fuente: Appcast_Ppc

Requisitos

Sr Product Development Brand Manager
Empresa:

Del Taco


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