Vice President Business Development, MarTech Sales About the Company Internationally focused professional services agency
Industry
Marketing & Advertising
Type
Privately Held, VC-backed
Founded
1969
Employees
5001-10,000
Funding
$26-$50 million
Categories Social MediaEmailMobileInformation Technology & ServicesTechnologyConsulting & Professional ServicesMarketing & AdvertisingAdvertisingDigital MediaMarketingData & AnalyticsInsights & AnalyticsBusiness IntelligenceCustomer Loyalty ProgramE-mail MarketingCRM SolutionsDigital MarketingCreative CommunicationAdvertising & MarketingData-Driven MarketingMobile CommunicationAutomationAdvertising ManagementDistributionProfessional ServicesPublic Relations Specialties Marketing dataMarketing technologyInsight & strategyCreative servicesLoyalty marketingEmail & digital messagingCustomer acquisition & retentionDigitalRelationship marketingOmnichannel & cross-channel marketingand Offline & experiential marketing Business Classifications Mobile About the Role The Company is seeking a Vice President of Business Development with a focus on MarTech Sales in the Retail Vertical. This role is pivotal in driving and closing new business opportunities with major retail brands. The successful candidate will work closely with the Head of Retail Vertical Sales to enhance the go-to-market strategy, requiring a deep understanding of digital and data-driven MarTech and AdTech. Key responsibilities include setting a strategic approach for the retail vertical sales territory, engaging with clients at all levels to grasp their needs, and leading the pursuit of targeted new business opportunities. The role demands a consultative sales approach, the ability to identify and manage resources for client proposals, and a proven track record of exceeding enterprise-level sales targets.
Applicants for the Vice President of Business Development position at the company should possess a strong professional character, with a commitment to client and associate satisfaction. A minimum of 10 years' experience in integrated digital and data-driven MarTech/AdTech solutions is required, along with a focus on consultative selling within the top tier of retail companies. The ideal candidate will have a robust knowledge of direct-to-consumer and direct-to-practitioner marketing programs, as well as a diverse set of MarTech, digital, data, and identity-driven marketing. Strong business, communication, and presentation skills are essential, as is the ability to manage multiple priorities and foster effective collaboration across the organization. The role is suited to individuals who are driven to deliver value to clients and thrive in a fast-paced, growing business environment.
Hiring Manager Title
Head of Retail Vertical Sales
Travel Percent
Less than 10%
Functions Business DevelopmentSales/RevenueAccount Management/Optimization