Vice President, Demand Generation About the Company Innovative IT services & consulting organization
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2004
Employees
501-1000
Categories Information Technology & ServicesTechnologyCloud SecurityCyber SecurityIT InfrastructureSoftwareComplianceIdentity ManagementInformation TechnologyIT ManagementSecurityAccess ManagementCybersecurityIdentity ProtectionCloud SolutionsCompliance & CertificationsRisk AnalysisComputersDesign ServicesIntegration Services Specialties privileged access managementprivileged identity managementcybersecuritycyber securityPAMcloud identityand privileged access About the Role The Company is seeking a Vice President of Global Demand Generation to spearhead the development and execution of a comprehensive strategy that drives growth across all global regions. The successful candidate will be a strategic leader with a data-driven mindset, capable of collaborating with marketing, sales, and product teams to deliver scalable and measurable results. This role is pivotal in ensuring that demand generation initiatives are in line with the company's growth objectives, market positioning, and sales goals. The VP will be responsible for overseeing the creation and optimization of multi-channel marketing campaigns, managing the full funnel from awareness to conversion, and leveraging analytics to refine strategies and improve ROI. A key aspect of the role is to work closely with sales leadership to ensure that the demand generation function contributes directly to bookings growth and pipeline acceleration.
Applicants for the Vice President of Global Demand Generation position at the company should have a minimum of 10 years' experience in demand generation or growth marketing, with at least 5 years in a leadership role within B2B technology or cybersecurity. The role requires a candidate with a proven track record in developing and executing global demand generation strategies, strong sales alignment, and expertise in digital marketing tactics. The ideal candidate will be adept at making data-driven decisions, have excellent communication and presentation skills, and be experienced in leading global teams. Proficiency in marketing automation and CRM systems is essential, and a Bachelor's degree in marketing, business, or a related field is required, with an MBA being preferred. The company values diversity, innovation, and a culture of respect and fairness, and is looking for a passionate individual ready to challenge the status quo in security.
Hiring Manager Title
CMO
Travel Percent
Less than 10%
Functions MarketingStrategy