Vice President, Go-To-Market Strategy & Operations

Vice President, Go-To-Market Strategy & Operations About the Company Personalized ecommerce marketing automation platform

Industry
Marketing and Advertising

Type
Privately Held, VC-backed

Founded
2012


Employees
1001-5000

Funding
$200+ million


Categories SoftwareInformation Technology & ServicesTechnologyInternetEmailAdvertisingE-CommerceMarketingShoppingMarketing AutomationAnalyticsConsultingProfessional ServicesAgencyMarketing & Advertising Specialties Email MarketingEcommerceData Scienceand Analytics Business Classifications SAASB2B About the Role The Company is seeking a Vice President for Go-To-Market (GTM) Strategy and Operations to take on a pivotal role in driving the company's growth and success. The successful candidate will be responsible for leading and optimizing the GTM strategy and operations, ensuring alignment and efficiency across sales, marketing, product, finance, and customer success teams. This strategic position involves coordinating all revenue-driven activities to support the company's financial goals and improve operational efficiency. The VP will be expected to oversee sales, partner, and customer success strategy and operations, including planning, forecasting, territory management, and performance analytics. Collaboration with various departments is essential to foster a cohesive approach and meet the company's objectives.

Applicants for the VP of GTM Strategy and Operations at the company should have a minimum of 12 years' experience in a related function, with a proven track record of using analytical skills to drive strategy, preferably in a high-growth environment. At least 8 years of people management experience is required, along with demonstrated leadership skills and the ability to create and lead high-performing teams. The role demands a candidate with strong business planning skills, the ability to think strategically, and a bias for action. Excellent communication, presentation, and influencing skills are a must, as is proficiency in data analytics tools, CRM systems, automation tools, and business intelligence platforms. The position is for those who can balance strategic and tactical issues, and who are comfortable both in the weeds with data and in setting an overall business strategy.

Hiring Manager Title
Senior Vice President (SVP) of GTM Strategy & Operations



Travel Percent
Less than 10%

Functions Sales/RevenueOperationsAccount Management/Optimization