Vice President of Marketing About the Company Leading jobs platform for actors & models
Industry
Online Media
Type
Privately Held
Founded
1960
Employees
51-200
Categories MediaMedia & InternetNewspapers & News ServicesProfessional ResourcesPublishingVoice ActorsFilm ProductionMedia and EntertainmentMusic Specialties castingauditionsentertainment-industryadviceinterviewsmodelsactorsperformersmusicproduction-listingsfilmtvtheaterwebisodesmultimedia-resumestalent-databaseeventscasting-directorsagentsmanagersproducersand directors About the Role The Company is in search of a VP of Marketing to lead the growth marketing strategies for its various brands. The successful candidate will be responsible for driving customer acquisition and engagement, working closely with the General Managers of each brand to develop and execute marketing strategies that align with their P&L goals. This role involves leading a team of growth marketers, collaborating with cross-functional teams, and managing a marketing budget to ensure optimal growth across different channels. The VP of Marketing will also be tasked with establishing and maintaining systems for measuring results, staying abreast of industry trends, and providing thought leadership on growth marketing.
Candidates for the VP of Marketing position at the company should have a strong background in growth marketing, particularly aimed at a B2C audience. The role requires excellent leadership skills, experience in managing teams and cross-functional projects, and a proven track record in areas such as paid acquisition strategy, SEO, content creation, and driving organic growth. The ideal candidate will have a deep understanding of customer segmentation, strong analytical skills, and technical proficiency with various marketing and BI platforms. They should be adept at communication, collaboration, and project management, with the ability to articulate complex concepts and deliver projects on time.
Hiring Manager Title
President of TCS
Travel Percent
Less than 10%
Functions Marketing